By Skill Level:
- Beginner Courses: Ideal for those new to Google Ads, covering basics such as setting up an account, understanding campaign structures, and learning how to create their first ads.
- Intermediate Courses: For those with some experience, focusing on optimizing campaigns, improving ad copy, and using Google Ads reporting to analyze performance.
- Advanced Courses: Targeted at experienced professionals, these courses delve into advanced bidding strategies, complex campaign types (like Shopping or App campaigns), and using Google Ads scripts for automation.
By Certification:
- Certification Preparation Courses: Specifically designed to help students pass Google Ads certification exams, such as the Google Ads Search Certification or the Google Ads Display Certification.
- Courses with Certificates: These courses offer a certificate upon completion, which can be added to resumes or LinkedIn profiles, even if they are not directly affiliated with Google’s own certifications.
By Specialization:
- Search Advertising Courses: Focused on creating and optimizing ads that appear on Google Search results.
- Display Advertising Courses: Concentrating on creating visual ads that appear on the Google Display Network.
- Video Advertising Courses: Dedicated to creating and optimizing video ads for YouTube and other video platforms.
- Shopping Ads Courses: Specialized in creating ads for e-commerce products and managing Google Merchant Center.
- Google Ads for Local Businesses
Other Relevant Tools
