Ultimate Google Analytics (4) course + 50 practical examples | Udemy
Google Analytics Mastery Course Summary
Objective: This comprehensive course is designed to equip learners with the knowledge to master Google Analytics, covering both Universal Analytics and the newer Google Analytics 4 (GA4). More than just understanding analytics, the course focuses on utilizing data to drive business decisions.
Course Structure:
- Start with Basics: Introduction to how measurement works, basic metric definitions, and understanding socio-demographic data.
- Intermediate Topics: Dive into website traffic evaluation, UTM parameters, internal site search, website speed optimization, and segmentation.
- GA4 Focused: For learners interested in Google Analytics 4, jump straight to section 22 for dedicated content.
Key Features:
- Dual Platform Coverage: Learn the ins and outs of both Universal Analytics and Google Analytics 4, with the flexibility to focus on the platform most relevant to you.
- Future-Proof Learning: With GA4 being hailed as the future of analytics, the course ensures you’re ahead of the curve in adapting to the latest analytics technology.
Who Should Enroll:
- Business Owners and Marketers: Individuals looking to leverage analytics for data-driven decision-making.
- Analytics Professionals: Those seeking to update their skills with the latest in Google Analytics technology.
Course Outcome:
By the end of the course, participants will not only understand the technical aspects of Google Analytics but will also learn how to apply this knowledge to analyze and interpret data effectively, driving business growth and strategy. Whether you’re a beginner or looking to transition to GA4, this course provides the tools and insights needed for analytics mastery.
